It only takes 0.05 seconds for an online user to form an opinion about your company website. This might sound superficial, but in that very short amount of time an online user can determine whether or not your website will be easy to navigate and understand.
So how do you go about making sure your web design is not only aesthetically appealing to your target audience but also functional to keep your audience on your site? Consider the following tips you can use to boost your company’s web design.
Outsource a professional graphic designer
Some businesses prefer to DIY their web design to save money while they’re building their online presence and establishing themselves on the market. But web design is a little bit like your home’s electrical: you don’t want to do it yourself and risk a major mistake.
Professional graphic design services are experts in their field and know what type of designs will work best for your business’ website functionally and aesthetically. Remember, you’re not just trying to attract online users to your web page. You’re also trying to get them to stay there.
Stick with classic web design ideas
There will always be new graphic design trends popping up here and there. It might be fun to try some of these ideas out for yourself and see if any of them work for you. But it’s important to remember that trends come and go.
For instance, maximalist design has emerged as a push back against minimalism and bare minimalism. But maximalism won’t remain a popular trend forever.
To avoid clashing with the times, consider sticking to a more classic website design that will only need a few updates every few years to stay up to date.
Include social share buttons
One of the biggest mistakes companies make is forgetting to include social share buttons on their website. Social media sharing is like free marketing.
If your consumers like what you’re putting on your website, they’ll share it on their own social media pages. Without social share buttons, you’re essentially missing out on that free marketing opportunity.
Looking for graphic design services in Houston TX?
Graphic designers are crucial for marketing success. In fact, the demand for graphic designers is expected to increase by 13% by 2020, according to the Bureau of Labor Statistics.
If you’re looking to outsource professional graphic design services to get your website looking its best, Edgewater Digital is the web design agency for you. Edgewater Digital offers graphic design services, SEO services, and website design and development. For more information about our services, contact Edgewater Digital today.